96% of HR professionals say Employee Wellbeing has become more important since the outbreak of COVID-19

Unsurprisingly, we see that COVID-19 has had a significant impact on the way that employers approach ensuring employee wellbeing and safety. A shift towards remote working alongside budget cuts are making HR decision holders reflect on whether their existing benefit portfolios are right for the current climate.

Meanwhile, COVID-19 has had a drastic impact on the mental wellbeing of many employees alongside financial strain from furlough and redundancies. Stress from isolation and changes towards a ‘New world of working’ bring their own challenges resulting in COVID-19 successfully (and unfortunately) blurring the lines between ‘real life’ and ‘work life’.

Earlier in June, we surveyed HR and Employee Benefit professionals for their thoughts around wellbeing, digital healthcare and the impact of COVID-19 on their benefit strategies.

Has employee wellbeing become more important to your organisation since the outbreak of COVID-19?

96% of HR and Employee Benefit professionals surveyed said “Yes”. Furthermore, of those that agree, over 70% felt that employee wellbeing has “very much” become more important, shooting its way up to the top of the Corporate Agenda.

Employers needs to be having different conversations with their employees – the nature of which need to be more open and honest – to ensure that they are OK during this time. The benefits that they provide their employees will be changing to reflect changes in company culture.

Digital solutions are going to become more apparent – mimicking the remote nature of working. Similarly, holistic solutions will be required. This means something that covers mental, physical and financial wellbeing – and a benefit that can be delivered to anywhere in the UK, irrespective of whether the employee is in the office or not.

With improvements in technology and a focus on user experience, benefit providers are ticking all the boxes to be able to offer this. The next step is for employers to scope out the best solutions for them and their employees – and implement the benefits during this period of change.

Digital healthcare and a company’s benefits strategy

We followed up on the above with two statements and asked our respondents to agree / disagree. The first focused on the importance of digital healthcare as part of their pre-COVID-19 benefits strategy while the second prompted thoughts on the future importance.

A staggering 97% of respondents said that it’s important for digital healthcare to have a place in their benefits strategy now and in the future.

The majority of workforces across the UK are now made up of Millennials (those in their 20s and 30s at the time of writing) – a generation known for their love of interacting with all things digital! COVID-19 is a clear trend accelerator when it comes to digital healthcare benefits – and has helped HR professionals to focus on tech-positive, employee-centric solutions that work for their company cultures.

We strongly believe COVID-19 is a catalyst for reassessment of benefit portfolios and positive change – and it’s clear that HR leaders across the UK agree.

Find out more

  • If you’d like to find out more about digital health in the new world of working, have a look at our latest webinar, here.
  • If you’d like to find out more about what we do at Fertifa, drop us an e-mail.
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