Oct 20, 2026
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10:00 am

Turning awareness into action: How to train your managers on pregnancy loss

Our Director of People and Operations, Céline Crawford, will walk HR and People teams through what to say, what to avoid, and how to handle the practical side of supporting someone through pregnancy loss and baby loss, so your managers aren't being left to improvise in the moment it matters most.

What we will cover:

The conversation itself. Straightforward, practical language for a discussion most managers have never been trained to have, and the phrases that do more harm than good.
The practical side. Leave entitlements, phased returns, and reasonable adjustments in the weeks and months after a loss.
Consistency across your business. So the support someone gets doesn't depend on which manager happens to be in the room.

Speakers

Céline Crawford
Director of People and Operations

Baby Loss Awareness Week runs from 9 to 15 October, ending with the Wave of Light on the 15th. By the time most workplaces have marked it, candles lit, a supportive post shared, the moment has usually already passed. What often hasn't changed is how a manager actually responds when someone tells them they've lost a pregnancy.

This session is about closing that gap. Fertifa's Director of People and Operations, Céline Crawford, will walk HR and People teams through what to say, what to avoid, and how to handle the practical side of supporting someone through pregnancy loss and baby loss, so your managers aren't being left to improvise in the moment it matters most.

By the end of this session, you'll be able to:

  • Brief your managers on how to approach a pregnancy loss conversation with confidence, rather than avoidance.
  • Apply your leave and absence policies correctly and consistently when a loss occurs.
  • Share Fertifa resources with your managers, created by our in-house clinical experts in pregnancy loss and baby loss, alongside our HR experts.

Why now?

This session sits just after Baby Loss Awareness Week and ahead of Fertility Awareness Week. Getting your managers trained effectively means they're ready to have these important conversations if and when they come up. 

What we will cover:

The conversation itself. Straightforward, practical language for a discussion most managers have never been trained to have, and the phrases that do more harm than good.
The practical side. Leave entitlements, phased returns, and reasonable adjustments in the weeks and months after a loss.
Consistency across your business. So the support someone gets doesn't depend on which manager happens to be in the room.

Speakers

Céline Crawford
Director of People and Operations

Want to know more?

Speak to our team about how we can support your employees through menopause, fertility, men's and women's health challenges.